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media_and_the_public [2015/12/12 18:38] nathanairplane [Final project] |
media_and_the_public [2016/07/22 16:48] nathanairplane [Private and publics] |
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* Adherence to standard op-ed or press release format | * Adherence to standard op-ed or press release format | ||
* Correct length, spelling, and grammar | * Correct length, spelling, and grammar | ||
+ | * Sophisticated engagement with at least one of the readings in the course so far | ||
* Responsible advocacy: | * Responsible advocacy: | ||
* Clarity of argument | * Clarity of argument | ||
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### Final project | ### Final project | ||
- | For this assignment, draft, revise, and publish an analysis of a media campaign of your choosing, individually or as part of a group. Written projects should be between 1,400-1,600 words, and videos between 4-6 minutes. Standards for other media should be agreed on with the instructor. | + | For this assignment, draft, revise, and publish an analysis of a media campaign of your choosing, individually or as part of a group. Your analysis should be written so as to have an effect for its intended audience. Written projects should be between 1,400-1,600 words, and videos between 4-6 minutes. Standards for other media should be agreed on with the instructor. |
Campaigns might include, for instance: an Internet meme, a politician's slogan, an iconic advertisement, a university marketing drive, a blacklisting effort, a struggle for political rights. | Campaigns might include, for instance: an Internet meme, a politician's slogan, an iconic advertisement, a university marketing drive, a blacklisting effort, a struggle for political rights. | ||
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* A carefully documented and persuasive argument about the campaign, grounded in an analysis of its planning, execution, effectiveness, use of media, and relevant publics | * A carefully documented and persuasive argument about the campaign, grounded in an analysis of its planning, execution, effectiveness, use of media, and relevant publics | ||
* Engagement with key themes, readings, and discussions in the course, such as democracy, economic models, ethics, and perspective, including reference to at least two texts on the syllabus | * Engagement with key themes, readings, and discussions in the course, such as democracy, economic models, ethics, and perspective, including reference to at least two texts on the syllabus | ||
- | * Evidence of improvement and adherence to the topic, medium, and scope agreed on with the instructor | + | * Adherence to the topic, medium, and scope agreed on with the instructor; the medium, intended audience, and objective of the piece should be clear |
- | * Excellence in execution, including grammar, spelling, AP Style (if written), visual clarity, and other standards relevant to the medium | + | * Excellence in execution, including grammar, spelling, AP Style (if written), visual clarity, and other standards relevant to the medium; improvement from the first draft should be evident in the final |
## Evaluation | ## Evaluation | ||
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* 20 points - final draft | * 20 points - final draft | ||
- | Each student is allotted 3 unexcused absences. After that, absences without a documented excuse will result in 5 points detracted from the class participation grade. | + | Each student is allotted 3 unexcused absences. After that, absences without a documented excuse will result in 2 points detracted from the class participation grade. |
Badges, worth 1 extra point, will be awarded at the conclusion of each module: | Badges, worth 1 extra point, will be awarded at the conclusion of each module: | ||
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### Private and publics | ### Private and publics | ||
- | * Hannah Arendt, “[The Private and the Public](http://frontdeskapparatus.com/files/arendt.pdf),” from __The Human Condition__ (1958) | ||
* Michael Warner, "[Publics and Counterpublics](http://muse.jhu.edu/journals/pc/summary/v014/14.1warner.html)," _Public Culture 14_, no. 1 (2002) | * Michael Warner, "[Publics and Counterpublics](http://muse.jhu.edu/journals/pc/summary/v014/14.1warner.html)," _Public Culture 14_, no. 1 (2002) | ||
* Adam Curtis, _[The Century of the Self](http://topdocumentaryfilms.com/the-century-of-the-self/)_ (2002) | * Adam Curtis, _[The Century of the Self](http://topdocumentaryfilms.com/the-century-of-the-self/)_ (2002) | ||
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### Objectivity and perspective | ### Objectivity and perspective | ||
- | * Robert Kaplan, "[The Origins of Objectivity in American Journalism](https://www.academia.edu/2235733/The_Origins_of_Objectivity_in_American_Journalism)," in Stuart Allen (ed.), _The Routledge Companion to News and Journalism_ (Routledge, 2010) | + | * Robert Kaplan, "[The Origins of Objectivity in American Journalism](https://www.academia.edu/2235733/The_Origins_of_Objectivity_in_American_Journalism)," in Stuart Allen (ed.), _The Routledge Companion to News and Journalism_ (Routledge, 2010) |
- | * Donna Haraway, "[Situated Knowledges: The Science Question in Feminism and the Privilege of | + | * Donna Haraway, "[Situated Knowledges: The Science Question in Feminism and the Privilege of Partial Perspective](http://www.staff.amu.edu.pl/~ewa/Haraway,%20Situated%20Knowledges.pdf)," _Feminist Studies_ 14, no. 3\. (1988) |
- | Partial Perspective](http://www.staff.amu.edu.pl/~ewa/Haraway,%20Situated%20Knowledges.pdf)," _Feminist Studies_ 14, no. 3\. (1988) | + | * Gene Demby, "[How Black Reporters Report on Black Death](http://www.npr.org/sections/codeswitch/2015/08/20/432590298/how-black-reporters-report-on-black-death)," _Code Switch_ (August 20, 2015) |
- | * Gene Demby, "[How Black Reporters Report on Black Death](http://www.npr.org/sections/codeswitch/2015/08/20/432590298/how-black-reporters-report-on-black-death)," _Code Switch_ (August 20, 2015) | + | * Mónica Guzmán, "[Journalism and the Self-Informing Public](https://vimeo.com/88488324)," Reynolds School of Journalism (March 7, 2014) |
- | * Mónica Guzmán, "[Journalism and the Self-Informing Public](https://vimeo.com/88488324)," Reynolds School of Journalism (March 7, 2014) | + | |
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### Public intellectualism | ### Public intellectualism | ||
- | * Wendy Kaminer, "[The End of Free Speech at University of Colorado?](http://www.theatlantic.com/national/archive/2012/09/the-end-of-free-speech-at-university-of-colorado/262494/)" _The Atlantic_ (September 18, 2012) | ||
* Dane S. Claussen, "[A Brief History of Anti-Intellectualism in American Media](http://www.aaup.org/article/brief-history-anti-intellectualism-american-media)," _Academe_ (May-June 2011) | * Dane S. Claussen, "[A Brief History of Anti-Intellectualism in American Media](http://www.aaup.org/article/brief-history-anti-intellectualism-american-media)," _Academe_ (May-June 2011) | ||
* Alan Lightman, "[The Role of the Public Intellectual](http://web.mit.edu/comm-forum/papers/lightman.html)," _MIT Communications Forum_ | * Alan Lightman, "[The Role of the Public Intellectual](http://web.mit.edu/comm-forum/papers/lightman.html)," _MIT Communications Forum_ | ||
* Michael Eric Dyson, "[Think Out Loud](http://www.newrepublic.com/article/122756/think-out-loud-emerging-black-digital-intelligentsia)," _The New Republic_ (September 9, 2015) | * Michael Eric Dyson, "[Think Out Loud](http://www.newrepublic.com/article/122756/think-out-loud-emerging-black-digital-intelligentsia)," _The New Republic_ (September 9, 2015) | ||
* Evette Brown, "[Why Do We Have More Female Scholars, But Few Public Intellectuals?](https://bitchmedia.org/post/why-do-we-have-more-female-scholars-but-few-public-intellectuals)" _Bitch Media_ (July 8, 2013) | * Evette Brown, "[Why Do We Have More Female Scholars, But Few Public Intellectuals?](https://bitchmedia.org/post/why-do-we-have-more-female-scholars-but-few-public-intellectuals)" _Bitch Media_ (July 8, 2013) | ||
- | * Nicholas Kristof, "[Professors, We Need You!](http://www.nytimes.com/2014/02/16/opinion/sunday/kristof-professors-we-need-you.html)" _The New York Times_ (February 15, 2014) | + | * Wendy Kaminer, "[The End of Free Speech at University of Colorado?](http://www.theatlantic.com/national/archive/2012/09/the-end-of-free-speech-at-university-of-colorado/262494/)" _The Atlantic_ (September 18, 2012) |
+ | * Corey Robin, "[How Intellectuals Create a Public](http://chronicle.com/article/How-Intellectuals-Create-a/234984)," _The Chronicle of Higher Education_ (January 22, 2015) | ||